X Mike HendrixenMarketing & PR
Expertise

GEO: get found in AI

More and more people ask ChatGPT, Gemini or Perplexity instead of Google. Generative Engine Optimization (GEO) makes sure AI assistants find, understand and recommend your brand. PR and earned media matter more than ever.

How AI searches Content & PR Sources & reputation Monitoring
Get in touch What GEO covers
Talk The garden of AI-den

What GEO covers

01

GEO scan

How do ChatGPT, Gemini, Perplexity and Google AI Overviews talk about your brand and competitors today?

02

Earned media & PR

AI trusts what others write about you. I create the stories and sources that count.

03

Content that gets cited

Clear answers, FAQs, expert pages and structured data that AI picks up easily.

04

Measure & improve

Tracking a fixed set of prompts so you see whether you get mentioned more.

Talk over AI op het Xbox Stage Zaal bij een congres Interview over social en AI

Experience with

  • Brands that want to be mentioned in AI answers
  • Agencies adding GEO to their offering
  • Experts and founders (with personal branding)

“Paid attention is good, earned attention is better.”

Mike Hendrixen

Also working on

Benelux → PR & marketing → Coaching → Speaker & host → Guest lectures → Think tank → Personal branding →

Fancy a coffee?

Always happy to meet or swap ideas.

Fancy a coffee?